If you’ve ever noticed a carousel of product photos with prices at the very top of Google’s results, you’ve already seen the power of Google Merchant Center (GMC) in action. In short, GMC is Google’s database of product details, working as a digital shelf that feeds information from your online store (name, price, image, availability) […]
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Holidays are some of the busiest and most profitable times for florists, making it essential to optimize your Google Business Profile (GBP) and eFlorist website for maximum visibility and customer engagement. Whether it’s Valentine’s Day, Mother’s Day, Christmas, or any other floral-centric holiday, a well-executed digital strategy can help your shop stand out and drive sales. Here’s how to
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The Importance of Email Marketing Email marketing is a powerful tool that allows florists to maintain direct communication with their customers. It provides an opportunity to build relationships, increase brand awareness, and drive flower shop websites sales through personalized and targeted messaging. For florists, email marketing is an essential strategy to keep customers informed about
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5 Easy Steps for Florists to Optimize a Florist Google Business Profile Looking to drive more sales and increase your floral business visibility online? Optimizing your Google Business Profile (GBP) is one of the easiest and most effective ways to boost your shop’s ranking—and the best part? It’s completely FREE! You can stand out on
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