Discover proven strategies to grow your flower shop—right here. From e-commerce trends to website content ideas, our Florist Marketing articles equip you with step‑by‑step guides, real-life examples, and expert tips that drive foot traffic and online orders. Bookmark this section to stay competitive, boost brand visibility, and turn everyday browsers into loyal, long‑term customers.
As a florist, your online reputation is everything. Potential customers rely on Google reviews to decide whether to trust your business, and Google’s algorithm rewards businesses with strong review profiles by ranking them higher in local search results. But generating more 5-star reviews (and responding to them effectively) takes strategy. That’s where our Review Manager […]
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Boost Your Local SEO with City Pages from eFlorist Marketing In today’s competitive floral landscape, standing out online is just as important as creating beautiful arrangements. That’s where City Pages from eFlorist Marketing come into play. If you’re looking to grow your local customer base and improve your online visibility, these specialized pages are a
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If you’ve ever noticed a carousel of product photos with prices at the very top of Google’s results, you’ve already seen the power of Google Merchant Center (GMC) in action. In short, GMC is Google’s database of product details, working as a digital shelf that feeds information from your online store (name, price, image, availability)
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Adding product categories to your Google Business Profile is a great way to showcase your arrangements and drive more traffic to your website. Follow this step-by-step guide to get started! Step 1: Log In to Your Google Business Profile Head over to business.google.com and log in using the email associated with your Google Business Profile.
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